Social Media Manager ( Talent pool) at Lago in Mexico, MX

Social Media Manager

Remote: Latin America, Eastern Europe and Philippines

Schedule: Open to Full time US schedule availability

Salary: Open to negotiate based on expertise

We're looking for talented Social Media Managers to join the HireLago Talent Marketplace—an exclusive network of vetted marketing professionals matched with fast-growing companies across North America.

If you're passionate about creating engaging content, building thriving online communities, and turning analytics into winning strategies, we'd love to meet you.

Key Responsibilities

• Develop and manage content calendars across relevant social media platforms (Instagram, TikTok, LinkedIn, Facebook, X, Pinterest, etc.).
• Create, curate, and schedule social media content aligned with brand voice and campaign objectives.
• Monitor and engage with communities - responding to comments, messages, and mentions in a timely and on-brand manner.
• Analyze organic social performance metrics and prepare regular reports with insights and recommendations.
• Identify and capitalize on trending content formats, platform features, and cultural moments.
• Collaborate with graphic designers and video editors to produce high-quality social assets.
• Develop and test content strategies to grow followers, improve engagement rates, and increase reach.
• Manage influencer or creator relationships where applicable.
• Brief and coordinate with paid media teams to amplify high-performing organic content.
• Stay current with platform algorithm changes, new features, and social media best practices

Must-Have Requirements

• 2–4+ years of professional experience managing social media for brands or agencies.
• Proven experience growing social media accounts organically across platforms such as Instagram, TikTok, LinkedIn, and Facebook.
• Strong copywriting skills with the ability to adapt tone, messaging, and brand voice for different audiences.
• Experience creating and managing content calendars across multiple brands or campaigns.
• Proficiency with social media management platforms such as Sprout Social, Hootsuite, Later, Buffer, or similar.
• Strong understanding of social media analytics, engagement metrics, and performance reporting.
• Ability to identify trends and translate them into engaging, high-performing content.
• Experience collaborating with designers, video editors, and marketing teams.
• Excellent organization, communication, and project management skills.
• Advanced English proficiency (C1 or higher).

Nice-to-Have Requirements

• Experience managing social media for e-commerce or DTC brands.

• Hands-on experience creating or editing short-form video content for TikTok and Instagram Reels.

• Familiarity with influencer marketing and creator partnerships.

• Basic design skills using Canva, Adobe Express, or similar tools.

• Knowledge of paid social advertising and integrating organic content with paid campaigns.

• Experience launching or scaling new social media accounts from the ground up.

• Familiarity with Google Analytics, UTM tracking, and social attribution.

• Experience working remotely with distributed international teams.

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.

• Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.

• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates are kindly asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.