Mktg & Business Development Coordinator at Kilpatrick… · Location…

Mktg & Business Development Coordinator

Kilpatrick, a large international law firm, is seeking a Coordinator for our Marketing & Business Development Department to be based in our Atlanta or Washington, DC office. This position will be part of our team of attorneys, paralegals and support staff providing a high level of service to both internal and external clients. At Kilpatrick we are one team where each person plays an integral role in serving the needs of our clients. The firm has a strong dedication to its employees, values, and commitment to the community.

Based in Atlanta or Washington, D.C., the Marketing and Business Development Coordinator supports the firm’s marketing and business development efforts on a firmwide basis—with a primary focus supporting the Intellectual Property (IP) Department, and support for practices as needed—by driving visibility, strengthening client engagement, and ensuring the effective execution of marketing and business development initiatives. Reporting to the Associate Director of Business Development for IP and the Senior Business Development Manager, this role facilitates marketing activities in support of strategic priorities across the firm.

Practice & Department Support

Coordinate pitch and proposal creation, market and competitive research, collateral updates, and knowledge management—primarily for the IP Department, and for other practices as needed—to promote firm capabilities and expand the client base. Key responsibilities include:

• Coordinate the development of pitches, proposals, and customized presentations, including using the proposal generation system to retrieve information, manage attorney input, and ensure proper formatting.
• Perform target client and practice area research and analysis to support business development activities.
• Identify and capture practice-specific experience and knowledge, with a focus on IP, including proposals (documents and outcomes), pitch materials, RFP responses, cases, and skills.
• Assist with legal directory submissions (i.e. Chambers and Legal 500), including coordinating with partners on experience and submission details.
• Manage external marketing mailings, including event invites and time-sensitive mailings such as legal alerts and other thought leadership.
• Ensure all materials are accurate, polished, and aligned with firm standards, demonstrating attention to detail and a commitment to high-quality client service.

Marketing Support

Coordinate region-specific initiatives—primarily for the East Coast offices, with support for other regions as needed—maintain strong internal communication and ensure alignment across teams on market-facing activities. Key responsibilities include:

• Coordinate a wide range of events and initiatives, including seminars, webinars, client presentations, client dinners and receptions, business meetings, community engagement programs, speaking engagements, and sponsorships.
• Coordinate all aspects of event execution, including logistics planning, setup coordination, vendor management, and on-site point-of-contact duties. Troubleshoot issues as they arise to ensure smooth operations. Some travel may be required.
• Manage the creation and distribution of invitations and sponsorship ads.
• Maintain relevant email distribution lists in the CRM system, with primary responsibility for West Coast and IP lists, and ensure all events are accurately reflected in the master marketing calendar.

Other Marketing & BD Execution

• Coordinate multiple resources and inputs from various firm resources, such as other Marketing Coordinators, Business Development Managers, Communications, Research and Information Services, Resource Center, and as needed outside agencies, to complete an activity.
• Provide thorough and timely reporting to aligned Manager to ensure execution of assigned activities and support the determination of effectiveness and ROI.
• Participate in regular Marketing Team discussions to facilitate cross-department knowledge sharing and identification of best practices and lessons learned.
• Perform other selected projects as needed to assist the Marketing department as a team in delivering superior service.

KNOWLEDGE/SKILLS REQUIRED:

• Undergraduate degree in Business, Marketing, Communications or related field required.
• Minimum of 2 years’ experience in professional services and/or business-to-business marketing, with a strong preference for candidates with law firm backgrounds. Experience with "Big 4" accounting firms, other professional services or consulting firms, and relevant agency experience is also valued.
• Willingness to provide onsite support for firm-hosted significant events and seminars, including those that may require travel.
• Familiarity with intellectual property law preferred.
• Collateral and proposal management experience preferred.
• Excellent writing, communication and follow-up skills are essential.
• Strong computer skills including advanced knowledge of MS Office, CRM systems, document management systems, PowerPoint and ability to organize and manage data in Excel, etc.
• Demonstrated ability to work in a team environment, pulling together the resources of the Firm across service lines to support business development efforts (cross-selling, up-selling).
• Must be a good planner who is very detail-oriented and has the ability to organize and prioritize and meet deadlines with flexibility for shifting demands.
• Strong communication skills required both orally and in writing.
• Ability to work independently.
• Willing to be action and results-oriented.
• Willing to gain in-depth working knowledge of legal through continuous learning (i.e., reading, seminars, attorney interviews, etc.) to enhance ability to proactively add value to marketing efforts.

This is a full-time, regular position with a multi-faceted health benefit package including medical, dental, and vision. The firm also offers life insurance, short term disability plans and retirement plans in addition to holidays and paid time off. The firm offers hybrid work schedules combining in office work days as well as remote work days. $35.89 to $42.56 per hour., and in Washington, DC only is $38.46 to $46.15 per hour.

Selected applicants will be contacted. Kilpatrick is an Equal Opportunity Employer.

For more information about our firm, please visit our website at www.ktslaw.com.

Kilpatrick Townsend & Stockton LLP is committed to equal employment opportunity for all persons, regardless of race, color, religion, sex or gender, national origin, age, veteran status, disability, sexual orientation, gender identity, or any other basis prohibited by applicable law.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities