Praktikum Brand Design // Intern Brand… at Interbrand,… · Cologne

About Interbrand

Interbrand understands what it takes today to build the world’s most iconic brands.

To support our clients in an ever more complex and fascinating world, we have renewed our commitment to both common global standards and greater empowerment, experimentation and entrepreneurialism.

Interbrand is its people. We are a global team of highly diverse thinkers, makers and collaborators. We are proud of our heritage and often regarded as the university of branding. Over the past four decades, we have pioneered iconic work and invented many of the brand building tools that are now commonplace.

In collaboration with many of the world’s leading brands, we are pioneering the future of brand building. In a world where people’s expectations are moving faster than businesses, we give our clients the confidence to make Iconic Moves that create desire and utility, reshape the competitive landscape and drive extraordinary results.

The Interbrand Best Global Brands study/rankings are resources to our clients and the industry, providing proprietary data and insight for our role as client partner and commentator. We have published 18 books on brands and are often the reference point for university curriculum and professional associations. Today, through our own Academy, we aim to be the most impactful learning environment in the marketing world.

Our Behaviours

Our culture is informed by a set of behaviours we co-created as a business. Our behaviours give us space to experiment, permission to speak out, and a model of leadership that anyone in the business can adopt. Our behaviours are Lead with love, Be Brave, Listen First and Make it happen. We are proud of our behaviours. They make us, us.

INTERN - BRAND DESIGN

Location: Cologne

Department: Design

Employment Type: Paid Full Time Internship (min. 6 months)

The opportunity At Interbrand, we believe every brand deserves to be seen, understood, and loved. We're known for creating iconic transformations that change how people perceive and interact with the world's most recognized brands. As a Design Intern, you'll join our Creative team for 6-12 months to learn how strategic thinking becomes visual impact. You'll work on real client projects, contribute ideas at every stage, and develop your craft under the mentorship of experienced designers. You'll also immerse yourself in Interbrand's approach to brand, learning how we use creativity to create iconic moves through our proprietary frameworks.

What you’ll be doing

• Learn Interbrand's IP, service offerings, and methodology to understand how we approach brand transformation through our Three Lenses framework
• Onboard into our business and creative culture and build relationships across the team and disciplines
• Contribute creative ideas and visual thinking to projects at all stages, from research and concepting through final execution
• Sketch, prototype, and visualize ideas to experiment with different directions and refine based on feedback
• Support the team in translating insights into visual concepts, brand identities, and real experiences
• Learn and master design tools including Adobe CC, Figma, and emerging software relevant to the project
• Participate in design research, problem-solving, and presentation support for internal teams and clients
• Give and receive constructive feedback and actively collaborate with designers, strategists, and other disciplines
• Take ownership of assigned tasks by managing your time and deliver work to agreed deadlines
• Engage with Interbrand Academy learning resources and external inspiration to continuously build your creative skills

What w e’re looking for

Experience

• In your final year of university or freshly graduated
• Portfolio demonstrating creative thinking, attention to detail, and range of work
• Proficient in core design programs and enthusiastic to play with new design tools and software
• Awareness of current design trends and digital tools

Relationships

• Builds rapport to learn from experienced designers and peers
• Comfortable speaking up with ideas and perspectives and not afraid to ask questions
• Works well in team environments and actively seeks opportunities to contribute and support others

Curiosity

• Passionate follower of cultural and creative trends locally and globally
• Mentality of asking questions to learn how creative connects to strategy and business outcomes
• Believes in sharing references and trends to foster dialogue

Commerciality

• Understands the importance of deadlines and client briefs and delivers on time
• Takes ownership of tasks and follows through, showing initiative and reliability
• Recognizes that design decisions serve a strategic purpose, not just aesthetic preference

Communication

• Clearly articulates ideas with strong visual support
• Actively listens to feedback and incorporates it into work
• Comfortable presenting concepts and work in progress to peers
• Fluent in English (German is a plus)

Why Interbrand For over 50 years, we’ve been shaping the world’s most iconic brands. We solve brand challenges through our Thinking & Making approach, combining Human Truth, Brand Economics, and Experience to help our clients make the moves that unlock growth and define what’s next.

We nurture a global community of thinkers and makers with the curiosity and confidence to create iconic work. Here, you’ll find transparent career pathways, on-demand learning, honest feedback, real collaboration across borders, and a culture that champions difference and wellbeing.

We don’t do ordinary. And we don’t expect you to either.

We are working through access barriers across our job site, so if you run into any issues and would like this information in an alternative format, or would prefer to apply via email, please send us a message at careers@interbrand.com.