Horizonmedia→
Supervisor, Social at Horizonmedia in New York City, NY
Mid LevelOn-siteFull-timeNew York City, NY$90k–$105k/yr
Job Description
Supervisor, Social
Location: New York, New York
Job Description
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune,AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed,safeand empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity togrow
What You’ll Do
Relationship Development – 25%
Partner closely with other Horizon Media teams (Business Solutions, Investment, Traffic, Operations), building cross team relationships and incorporating relevantextensions
Own relationships with key partners during planning process, including Partners and Creative Agencies
Proactively anticipates and fields requests/questions from internal teams andclients
Apply knowledge of current/previous clients’ specific business and industry to enhance and furtherrelationships
Effectively build trust and establish positive relationships withclients
Collaborate with Associate Director and Director to identify problems and recommend solutions, escalating situations or challengesappropriately
Lead larger team projects and initiatives, iterating and improving upon processes and workflows asfit
Social Media Strategy & Buying Oversight – 20%
Supervise RFP creation and review of social partners, proposal analyses, and partnernegotiations
Lead strategic social plan development in tandem with the Digital & Business Solutionsteams
Integrate social insights into overall planning process, incorporating data, research, and analytics into recommendations in order to deeply understand the role marketplace media plays in larger mediaobjectives
Drive team brainstorms to kick off plan and consideration setdevelopment
Develop POVs around relevant trends, tools, and emerging opportunities within paid socialmedia
Own creation and development of media specific documents such as media plans, objectives and strategies decks, and other related functions
Oversee the completion of internal team and client facing financial trackingdocuments
Manage Quality Assurance (QA) of tracking functionality and creative units to identify and solve anyissues
Provide education on best practices, social media principals, and industryat large
Team Development & Management – 20%
Manage and develop junior team member(s), creating growth plans and providing clear careergoals
Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions aretaken
Provide education and training on best practices, media principals, and industry at large
Participate in interview process for junior team members roles
Guide team in setting goals and project tasks and timelines, ensuring team members have challenging, level-appropriate projects and opportunities to learn new skills, contributing to overall teamsuccess
Campaign Management & Execution – 10%
Oversee junior team campaign buying from set-up to keyword selection through to targeting buckets, optimization, and pacing/reporting; implement QAprocesses
Guide planner in campaign set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of eachcampaign
Support in measurement planning and ensure all trafficking and site tagging is accurate by junior teammembers
Maintain thorough knowledge in all internal buying and reporting tools, including platform interfaces and native tools for application/analysis into competitive landscape, target digital consumption support, plan development andreporting
Oversee and provide approval of insertion orders within internal systems tool to reserve advertisingspace
Social Media Planning – 10%
Manage the development of proposals for paid social media campaigns across active clientroster
Create and present media specific documents such as RFPs, media plans, objectives and strategies decks, and other relatedfunctions
Responsible formaintaining team deliverablescalendars
Reporting– 10%
Maintain oversight ofjunior team member’sdata analysis andcorrespondingclient feedback toproviderecommendations andoptimizations
Act as final check point for campaign optimization and pacing, escalating challenges andopportunitiesasneeded
Lead in development of processeswith Horizon Analyticsto aggregate data and ensure standardization acrossHorizonaccounts
Oversee aggregation ofdata for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of datashown
Determine set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign,proactively communicate any issues to internal teams orclients
Parse through large datasets to provide critical thinking and analysis relative to active client campaigns, coaching junior team members onprovidingrecommendations vsresults
Learning & Development –5%
Attend agency learning sessions and vendormeetings
Take initiative, as applicable, as it relates to leading and presenting internaltrainings
Participate in internal learning and development opportunities (e.g. Facebook Blueprint, Twitter Flight School)
Who You Are
A strong writer and presenter
A left and right brain thinker – a data poweredstrategist
An independent worker with strong time management and organization skills
A problem solver with foresight and the ability to develop creativesolutions
Detail oriented with commitment to followthrough
Nimble and flexible to succeed in a fast-pacedenvironment
A strong team player, willing to roll up yoursleeves
Interested in the social landscape and a desire to innovate and keep up withtrends
A supporter of and advocate for diversity,equityand inclusion
Preferred Skills & Experience
3+ years previous paid social media experience
Understanding ofmarketing principles,analyticsand concepts
Strong Microsoft Excel and Microsoft PowerPoint skills
Experience buying ads on Facebook and Instagram is crucial, additional platformspreferred
Exposure toadvanced targeting/retargeting tactics in social
Comfort owning and managingbudget/investment levels in socialmedia
Certificates, Licenses and Registrations
This role does not require certificates, licenses and/or registrations
Physical Activity and Work Environment
This role does not require any physicalactivity
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
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Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$90,000.00 - $105,000.00
A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach.We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.