Short-Form Video Growth Specialist at Hire Hangar · Cape Town

Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.

Job Title: Short-Form Video Growth Specialist

Location: Remote

Time Zone: US Time Zones (EST–PST)

Role Overview

We are looking for a Short-Form Video Growth Specialist to drive audience growth and engagement through high-impact video content across social platforms. This role focuses on rapid experimentation, performance analysis, and continuous optimization of short-form video assets to support brand awareness, demand generation, and conversion goals.

Key Responsibilities

• Produce and optimize short-form video content for platforms such as TikTok, Instagram Reels, and YouTube Shorts
• Develop compelling hooks, pacing, and captions tailored to platform algorithms and user behavior
• Support growth and demand campaigns with video assets for organic and paid distribution
• Track video performance and iterate based on engagement, retention, and conversion data
• Maintain consistent visual identity and messaging across all video outputs
• Partner with Marketing and Growth teams to align video strategy with funnel objectives

Required Qualifications

• Hands-on experience creating and optimizing short-form video content for social media growth
• Strong understanding of video engagement metrics, retention curves, and optimization strategies
• Prior remote work experience is mandatory, including fluency with tools such as Slack, Zoom, Google Workspace, Asana (or similar), and experience working with US or UK-based companies; applications without this experience will not be considered
• Ability to test, iterate, and improve content quickly based on performance data
• Strong time management and attention to detail

Preferred Qualifications

• Experience supporting growth, demand generation, or paid social campaigns
• Familiarity with A/B testing creative concepts, hooks, and formats
• Experience in fast-paced, experimentation-driven content environments

Tools & Technology

• Video Editing: Adobe Premiere Pro, CapCut, Final Cut Pro
• Analytics: Native platform insights, Google Analytics
• Growth & Distribution: Meta Ads Manager, TikTok Ads, scheduling tools
• Collaboration: Slack, Zoom, Google Workspace, or similar

Please NOTE

It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.

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