Senior Product Manager, Shopping Experience at Helm Health · Columbus

About Helm Health

Helm is a Series A start-up transforming health insurance with "Dynamic Copay" – a new insurance plan that lets members see simple, upfront prices for all medical care before making decisions. Our team is building the infrastructure to power these plans for health insurance payors. With Helm, our clients offer simpler health plans to their members, helping them navigate to higher-value care.

Our team has specialized in Dynamic Copay solutions since 2020, and Helm is the only independent platform in the market. We have grown rapidly since our launch, working with clients from local health plans to the nation's largest health insurers. The market is forming around us, making it an exciting time to join!

The Role

You will own the product surface members and navigators actually touch: the shopping tool where they search for care in plain English and see the exact dollar amount they'll pay before they go.

This interface is where the entire stack resolves into a single number and a list of real choices. If members trust what they see here, the product works. If they don't, it doesn't.

You will be the owner of the member experience, search quality, price display, and the conversion from "I need care" to "I booked the right provider at a price I understood."

Responsibilities

• The member-facing shopping and search experience (web and mobile)
• Natural-language search: intent parsing, condition/symptom/specialty/provider matching, and ranking logic in partnership with the data and ML teams
• Price display: how copays, bundled services, and what's-included-in-a-visit show up at the point of decision
• Provider comparison: ratings, distance, availability, accepting-new-patients, and the filters that let members actually choose
• The full discovery → selection → pre-visit flow, including edge cases (out-of-network, prior auth, referrals, virtual alternatives)
• Member trust: making sure the number we show is the number they pay, and closing the loop when it isn't

What You'll Do

• Partner with other product teams to bring a new class of healthcare shopping experience to life
• Talk to members constantly — usability studies, support ticket reviews, post-visit follow-ups — and translate what you hear into a prioritized roadmap
• Define and own the metrics that matter: search-to-selection rate, price-match accuracy, pre-visit engagement, member satisfaction, and downstream cost-of-care outcomes
• Ship. A lot.

Requirements

• 5+ years of product management, with at least 2 years owning a consumer-facing surface at a meaningful scale
• Experience shipping search, marketplace, or e-commerce experiences where price, inventory, and relevance all have to be right simultaneously
• Comfort working close to the data: you can read a SQL query, reason about a taxonomy, and have a substantive conversation with engineers about ranking, recall, and precision
• Strong design instincts and a track record of partnering tightly with design on flows that are genuinely simple, not just minimal
• Clear, direct writing. Crisp specs. Short meetings. No fluff.
• Comfort with ambiguity and with enterprise partners — you can hold a product line with a Fortune 50 client on one side and a member on the other, and serve both.

Preferred Qualifications:

• Healthcare experience — especially provider directory, claims, eligibility, or benefits design
• Familiarity with natural-language search, intent classification, or recommendation systems
• Experience at an early-stage start-up where you've had to build processes rather than inherit them

Characteristics

• Excitement about Helm's product and a belief in what we are building
• Self-directed; comfortable recommending next steps based on limited information
• Ability to effectively document and communicate complex information
• Comfortable advocating for support, prioritization, or whatever else you believe is needed for success in your functional area
• Excellent organizational skills
• Willing to ask questions and admit what you don't know
• Able to dive into the weeds while maintaining a grasp of the big picture
• An attitude that no work is below you - we are a start-up, and sometimes need all hands on deck in areas outside of our core responsibilities

Internal Tools/Technology

• Slack / Google Workspace / Zoom
• Linear / Whimsical / Notion

Compensation

The target base salary range for this position is $130,000 - $175,000 and is part of a competitive total rewards package including equity and benefits. Individual pay is flexible, may vary from the target range, and is determined by several factors, including experience, skills, location, internal pay equity, and other relevant business considerations.

Benefits/Offerings

• Equity
• Unlimited PTO (mandatory 12 days)
• Computer + home office stipend
• 401(k) + matching
• Medical, dental, and vision insurance
• Autonomy and tons of room for career growth

Occasional Travel

We meet quarterly as a company.

Please note that this is a fully remote opportunity.