Community Associate (Project Based - WFH) at HelloFresh · Manila

The Role

At HelloConnect, you will be part of a dynamic team that embraces innovation and leverages advanced technology to create exceptional experiences. Our culture is built on collaboration, continuous learning, and a commitment to excellence. You’ll have the opportunity to work on impactful projects, develop your skills, and grow within a supportive environment that values diverse perspectives and experiences.

In this role, you will take on a key responsibility in building and nurturing a thoughtful, values-driven customer community across social platforms. You will engage with customers through Instagram, TikTok, and LinkedIn, strengthen brand relationships through meaningful interactions, support customer concerns, and help create a positive and engaging community experience. You will also contribute by identifying customer insights, tracking community trends, and supporting the brand’s mission-driven and sustainability-focused messaging.

We’re looking for passionate individuals who can bring their unique skills and ideas to the table. Even if you don't meet every requirement but believe you’d excel in this role, we’d love to hear from you!

What you’ll do

Core Responsibilities

• Community Engagement

  • Lead on responding to all customers across Instagram, TikTok and LinkedIn (DMs, comments, tags) including any product support.
  • Maintain and evolve our tone of voice in public-facing channels
  • Identify and elevate UGC, testimonials, and strong community stories
  • Create thoughtful surprise and delight moments that build loyalty
  • Lead monthly documentation of community trends

• Voice of Customer and Insights

  • Spot recurring themes, questions and pain points on socials
  • Feed into weekly and monthly insight reports and ad hoc analysis
  • Track community sentiment shifts and emerging trends

• Sustainability Messaging

  • Reflect sustainability themes in tone and customer responses
  • Champion mission-led, transparent language across CX channels

• Collaboration

  • Feed community sentiment and tone insights into Brand planning conversations
  • Align with the CX team on macro use and tone of voice

What you’ll bring

• Strong experience in social media or community management (2–4+ years)
• Excellent written communication and tone adaptation skills
• Strong understanding of customer experience and brand voice
• Ability to identify insights from customer conversations
• Passion for values-driven, mission-led brands (sustainability a plus)
• Comfortable managing multiple social platforms (IG, TikTok, LinkedIn)
• Analytical mindset with attention to trends and sentiment shifts

What we offer

• Competitive Compensation: Competitive Salary Package
• Growth Opportunities: Invest in your personal development with an annual learning & development budget, plus access to the 360 Learning platform
• Dynamic Environment: Join a rapidly growing global Business Process Outsourcing company, where you'll collaborate with a diverse community spanning across multiple continents and cultures
• Work-Life Balance: Enjoy a healthy balance between your professional and personal life, with a supportive environment that prioritizes your well-being and personal time

Location: Work from home – Please note that you will need to visit our BGC office to pick up your equipment

Are you up for the challenge?

The first step to your new role starts here. Send in your application, along with your salary expectations and preferred start date. Our dedicated team will thoroughly review your details. We are excited to connect with you soon!

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