Account Coordinator – SEM (Paid Search) at GroupM · Montreal

Company Description

GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, Wavemaker, and Mediacom - each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. Discover more about GroupM at www.groupm.com.

Job Description

Account Coordinators have the opportunity to join the dynamic world of Search Engine Marketing and assist in implementing, analyzing and optimizing client’s campaigns. This is a great opportunity to work in a fast paced and dynamic environment, driving the growth of a global company while engineering your own career development

Responsibilities:

• Use PPC systems, such as Google AdWords and Bing Ads for day-to-day campaign management
• Implement and optimize paid search campaigns
• Monthly campaign reporting and analysis
• Keyword research
• Copywriting including function-based text manipulation
• Daily management and pacing of account budgets and bids
• Involvement in recommending ways to improve the efficiency of the team’s operation

Qualifications

*Must be fluent in both French and English*

Skills and Behaviour:

• Excellent interpersonal and communications skill
• Ability to work within a team
• Attention to detail in managing multiple complex activities for accounts
• Ability to interact in a professional manner with a broad range of people
• Willingness to take on challenges and to learn
• Commercial awareness & capacity to improve the company’s commercial outcomes
• Creative and analytical thinker with demonstrated problem-solving skills

Education and Experience:

• University degree or relevant college certificate required
• Knowledge of the digital landscape
• Understanding and interest of online marketing; Search Engine Marketing in particular
• Data driven and highly proficient at Excel
• Previous experience with AdWords, DoubleClick or Marin is an asset

Additional Information

GroupM is an equal opportunity employer and values diversity in its workforce. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.