Greencross Pet Wellness Company→
General Manager – Commercial Performance… at Greencross… · North Ryde
Entry LevelOn-siteNorth Ryde, New South Wales, Australia
Job Description
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This is a rare opportunity to shape the commercial engine of a leading veterinary network - combining strategy, systems, and real impact on clinic performance. You’ll operate at executive level, influence enterprise-wide outcomes, and build a best-in-class commercial function from the ground up. With full ownership of pricing, margin, and performance systems, you’ll have the platform to drive meaningful EBITDA improvement while supporting clinicians to focus on what matters most: delivering exceptional patient care.
About the Role
As General Manager – Commercial Performance, you’re the single point of accountability for commercial outcomes across Vet Services. You will design and embed a unified commercial system that lifts profitability, improves pricing discipline, and simplifies operations without compromising clinical integrity.
This is a highly strategic and operational role, bridging Finance, Operations, Clinical Leadership, IT, and Procurement to ensure commercial intent translates into consistent, scalable results across a multi-site clinic network. You will also play a key leadership role as part of the Vet Services Senior Leadership Team.
Key Responsibilities
Enterprise Strategy & Governance
Define and lead the commercial strategy aligned to organisational goals
Establish clear governance across pricing, margins, billing, and inventory
Ensure frameworks are clinically credible, financially sound, and operationally practical
Pricing, Margin & Cost Leadership
Own enterprise pricing architecture, corridors, and margin guardrails
Oversee COGS and cost control to drive sustainable margin improvement
Identify and eliminate margin leakage across pricing, billing, and inventory
Commercial Systems & Integrity
Lead commercial design within PIMS and supporting systems (including billing configuration)
Simplify systems to reduce clinic admin burden and improve consistency
Ensure integrity from pricing design through to revenue realisation
Performance & Insights
Establish enterprise reporting, dashboards, and actionable insights
Partner with executives on scenario modelling and decision support
Use data to identify risks, opportunities, and performance gaps
Compliance & Assurance
Implement billing guidelines and training to uplift capability across clinics
Ensure adherence to pricing and commercial frameworks
Balance governance with practical adoption across the network
Leadership & Capability
Build and lead the Commercial Performance function
Develop a high-performing team across pricing, insights, and process improvement
Drive commercial discipline, capability, and behavioural change at scale
What You Bring
Extensive senior leadership experience in commercial, pricing, or performance roles within complex, multi-site environments
Deep veterinary or healthcare industry experience, spanning both clinical and operational leadership
Proven track record designing enterprise commercial systems (pricing, billing, inventory, receivables)
Strong financial acumen with a focus on margin improvement and performance optimisation
Ability to influence senior stakeholders and drive change without direct operational control
Commercial curiosity, strong problem-solving skills, and the ability to simplify complexity
Measures of Success
Improved gross margin and financial sustainability
Strong pricing compliance and billing accuracy
Reduced inventory shrinkage and pricing variation
Enhanced charge capture and working capital outcomes
Why Join Us?
You’ll join a purpose-driven organisation where commercial excellence directly supports better clinical outcomes. This is your chance to leave a legacy by building the systems, capability, and discipline that will shape the future of veterinary services at scale.
Ready to lead the commercial transformation of a growing veterinary network? Apply now by submitting your CV and cover letter.
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