GALE Development Program - Strategy at GALE in New York, NY

Summary: GALE is the world’s first and only Business Agency, recognized for its innovative approach to brand storytelling and strategy. The Strategy Development Program Associate will support the Strategy team by conducting market research, analyzing trends, and synthesizing insights to inform business plans and recommendations. Responsibilities: - Support the Strategy team across loyalty, CRM, brand, and integrated marketing consulting engagements - Conduct competitive and market research, analyze customer and channel trends, and synthesize inputs into clear, client-ready insights - Help connect insights to client objectives and business challenges, contributing to briefs, strategic approaches, and actionable recommendations - Collaborate with cross-functional teams at GALE, including Research, Client Partners, Creative, and MarTech, to support cohesive, well-rounded client solutions - Participate in onboarding to GALE’s culture and values and learn core processes - Learn from the leaders of the strategy team to build a foundation in strategy fundamentals - Complete a Capstone project translating a business problem into insights and clear, actionable recommendations - Gain hands-on experience across key areas of Strategy by contributing to a range of client projects and workstreams - Be paired with a Coach and Peer Mentor to support your growth and project work - Present a project to the broader Strategy group at the end of the Development Program Required Qualifications: - Proactive, self-starter mentality, a resourceful and strong problem-solver - Curious and creative mindset - Client ready, with a level of professionalism and polish to represent the agency - Resourceful, with an ability to navigate ambiguity and solve problems - Consulting skillset, with the ability to translate business problems into insights and actionable recommendations - Uses data and analysis to inform strategic recommendations while remaining comfortable making decisions in situations where information is incomplete or evolving - Highly collaborative, passionate, and dedicated to your own development - Takes initiative, ownership and accountability - Excited to learn how the organization functions and develop new skills - Passionate about contributing to GALE's continued growth - Genuine enthusiasm for consulting, advertising, creative, technology and digital marketing - Ability to manage multiple projects in a fast-paced, deadline driven environment - Must be detail-oriented and have strong organizational and time management skills Required Skills: Strategy development, Market research, Data analysis Important Skills: CRM, Audience segmentation Nice-to-Have Skills: Consulting skills, Presentation skills, Problem-solving, Collaboration, Time management