Formic→
Sales Development Representative at Formic in San Francisco, CA
Entry LevelOn-siteFull-timeSan Francisco, CA$55k–$65k/yr
Skills
outbound sales experiencelead generationcrm proficiencycommunication with executivesprocess-oriented mindsetmotivation for sales careercompetitive drive
Job Description
Summary: Formic is on a mission to reshape American manufacturing by making automation accessible to every factory. As a Sales Development Representative, you will identify, engage, and qualify manufacturing prospects to help translate market interest into meaningful sales conversations, contributing to the company's growth.
Responsibilities:
- Identify and prospect target manufacturing accounts across SMB, mid-market, and enterprise segments
- Generate marketing qualified leads and schedule meetings for Account Executives
- Follow up on inbound interest from form submissions, webinars, trade shows, and campaigns
- Build outbound prospecting lists and execute multi-channel outreach via phone, email, and social platforms
- Monitor website engagement and identify high-intent prospects for proactive outreach
- Create and test outreach sequences to improve response and conversion rates
- Leverage tools including HubSpot, Salesforce, LinkedIn, and ZoomInfo to manage outreach and pipeline
- Collaborate closely with Sales and Marketing to align messaging and improve campaign effectiveness
- Maintain disciplined activity tracking and CRM hygiene
Required Qualifications:
- 1–2 years of success in a structured outbound sales or business development environment
- Demonstrated ability to meet or exceed activity and pipeline KPIs
- Comfort communicating with Director, VP, and C-level stakeholders via phone and email
- Process-oriented mindset with strong attention to detail
- Ability to operate effectively in a fast-paced, high-growth environment
- Strong internal motivation and desire to build a long-term sales career
- Collaborative team player with a competitive drive
- Located in or willing to relocate to the greater San Francisco area and able to work full-time onsite in Oakland, CA
Preferred Qualifications:
- Experience selling into industrial automation, manufacturing, or other B2B industrial environments
Required Skills: Outbound sales experience, Lead generation, CRM proficiency
Important Skills: Communication with executives, Process-oriented mindset
Nice-to-Have Skills: Motivation for sales career, Competitive drive
Benefits: Equity in Formic: Participate in our stock option program and share in the success of a fast-growing start-up backed by leading global investors, Competitive & Uncapped Commission Structure: Designed to reward performance and impact in commission-eligible roles, Comprehensive Healthcare Coverage: Medical, dental, and vision insurance through Blue Cross Blue Shield and Unum, with 99% of employee premiums covered and 75% coverage for dependents, with optional buy-up plans available, Additional Insurance Benefits: FSA and DCFSA, life insurance, short-term disability, and long-term disability through Unum, all 100% employer-paid, Employee Assistance Program (EAP): Fully funded by Formic, offering support when you need it most, Paid Parental Leave Program: Up to 12 weeks of paid parental leave, Company-sponsored 401(k): Invest in your future with our company-facilitated retirement savings plan, Home Office Stipend: A one-time allowance for fully remote and hybrid employees to support an at-home or on-the-road work setup, Monthly Cell Phone Reimbursement: Monthly stipend toward personal phone and internet expenses, Flexible Time Off: Take the time you need, when you need it, supported by our flexible PTO policy
Benefits
Equity in Formic: Participate in our stock option program and share in the success of a fast-growing start-up backed by leading global investors
Competitive & Uncapped Commission Structure: Designed to reward performance and impact in commission-eligible roles
Comprehensive Healthcare Coverage: Medical, dental, and vision insurance through Blue Cross Blue Shield and Unum, with 99% of employee premiums covered and 75% coverage for dependents, with optional buy-up plans available
Additional Insurance Benefits: FSA and DCFSA, life insurance, short-term disability, and long-term disability through Unum, all 100% employer-paid
Employee Assistance Program (EAP): Fully funded by Formic, offering support when you need it most
Paid Parental Leave Program: Up to 12 weeks of paid parental leave
Company-sponsored 401(k): Invest in your future with our company-facilitated retirement savings plan
Home Office Stipend: A one-time allowance for fully remote and hybrid employees to support an at-home or on-the-road work setup
Monthly Cell Phone Reimbursement: Monthly stipend toward personal phone and internet expenses
Flexible Time Off: Take the time you need, when you need it, supported by our flexible PTO policy