Content Marketer

Location

San Francisco, CA (Hybrid) OR Remote-Global

Employment Type

Full time

Location Type

Remote

Department

Marketing & Growth

Compensation

• $50K – $120K • 0.01% – 0.05%

Content Marketer

We're looking for a hands-on Content Marketer who thinks beyond writing. You understand how content fits into growth funnels, obsess over performance data, and know how to build systems that scale. If you're comfortable using tools like Claude Code and n8n to automate and ship faster, this role is for you.

Salary Range: $50,000–$120,000/year (Range shown is global. Compensation is adjusted based on your country's cost of living — major U.S. cities will be at the higher end of the range. You can explore how we calculate this here: https://www.firecrawl.dev/careers/compensation.)

Equity Range: Up to 0.05%

Location: San Francisco, CA (Hybrid) OR Remote

Job Type: Full-Time (SF) OR Contract (Remote)

Experience: 2+ years in content or growth marketing

Visa: US Citizenship/Visa required for SF; N/A for Remote

About Firecrawl

Firecrawl is the easiest way to extract data from the web. Developers use us to reliably convert URLs into LLM-ready markdown or structured data with a single API call. In just a year, we've hit 8 figures in ARR and 80k+ GitHub stars by building the fastest way for developers to get LLM-ready data.

We're a small, fast-moving, technical team building essential infrastructure super-intelligence will use to gather data on the web. We ship fast and deep.

What You'll Do

• Research, draft, and publish in-house content across formats (blog posts, email, video, and more) for both product launches and evergreen campaigns

• Track content performance and feed insights back into strategy alongside the broader marketing team

• Build agentic workflows to automate technical SEO tasks at scale

• Own competitive intelligence — tracking competitor feature releases, PR activity, and content strategy shifts

• Manage and coordinate a roster of freelance writers

• Support product marketing with collateral as needed

• Work closely with product and engineering to get ahead of launches and quickly turn new capabilities into useful, accurate content

• Develop a deep understanding of our product so everything you publish is credible and genuinely helpful to the audience
  

What We're Looking For

A strong, adaptable writer who can go deep or go wide. You can write developer-focused content like blog posts, newsletters, and guides — going deep on technical topics or pulling back to plain language depending on the audience.

Someone who understands the funnel. You know how content maps to a B2B funnel and have created material that supports pipeline and deal progression, not just awareness. You've moved metrics, not just published pages.

Data-savvy and insight-driven. You use analytics to drive decisions, not just report on them. You track what works, kill what doesn't, and double down with conviction.

Hands-on with AI search and AEO. You have real experience with Answer Engine Optimization and understand how AI-native search is reshaping content discovery.

Technically capable and tool-fluent. You're comfortable using Claude Code, n8n, and similar tools to build workflows and move fast without always needing engineering support. You automate what should be automated.

Fast to ramp on complex products. You learn by working directly with product and engineering teams. You don't wait for a brief — you go find the information yourself.

Reliable under pressure. You can juggle multiple workstreams and deadlines without letting quality slip.

What We're NOT Looking For

Writers who only write. If your process ends at "publish," this isn't it. We need someone who thinks about distribution, performance, and iteration as much as the first draft.

People who need perfect briefs to get started. If you can't ship without a detailed content calendar handed to you, you'll be frustrated here. You own the strategy and the execution.

Marketers who avoid data. If you'd rather go with your gut than open a dashboard, this isn't the right fit. We measure everything.

A Note On Pace

We operate at an absurd level of urgency because the window for what we're building won't stay open forever. If that excites you, keep reading. If it doesn't, no hard feelings — but this role probably isn't for you.

Benefits & Perks

Available to all employees

• Salary that makes sense — based on impact, not tenure

• Own a piece — equity in what you're helping build

• Generous PTO — 15 days mandatory, anything after 24 days, just ask (holidays excluded); take the time you need to recharge

• Parental leave — 12 weeks fully paid, for moms and dads

• Wellness stipend — $100/month for the gym, therapy, massages, or whatever keeps you human

• Learning & Development — Expense up to $1,000/year toward anything that helps you grow professionally

• Team offsites — A change of scenery, minus the trust falls

• Sabbatical — 3 paid months off after 4 years, do something fun and new

Available to US-based full-time employees

• Full coverage, no red tape — Medical, dental, and vision (100% for employees, 50% for spouse/kids) — no weird loopholes, just care that works

• Life & Disability insurance — Employer-paid short-term disability, long-term disability, and life insurance — coverage for life's curveballs

• Supplemental options — Optional accident, critical illness, hospital indemnity, and voluntary life insurance for extra peace of mind

• Doctegrity telehealth — Talk to a doctor from your couch

• 401(k) plan — Retirement might be a ways off, but future-you will thank you

• Pre-tax benefits — Access to FSAs and commuter benefits (US-only) to help your wallet out a bit

• Pet insurance — Because fur babies are family too

Available to SF-based employees

• SF HQ perks — Snacks, drinks, team lunches, intense ping pong, and peak startup energy

• E-Bike transportation — A loaner electric bike to get you around the city, on us

Interview Process

1. Application Review – Send us your stuff + a quick note on why this excites you (plus links to content you've created or campaigns you've run).

2. Content & Strategy Interview (~45 min) – Walk us through how you'd approach a real content challenge: we'll look at how you think about audience, funnel, distribution, and measurement. We're looking for strategic depth and creative instincts — not buzzwords.

3. Founder Chat (~30 min) – Culture, pace, ownership, and how you like to work. Time for your questions too.

4. Paid Work Trial (1–2 weeks) – Test drive the real thing: write a real piece of content, build a workflow, or tackle a competitive intel project with measurable output.

5. Decision – We move fast after the trial.

If you want to build the content engine behind one of the fastest-growing AI infrastructure startups — and you're not afraid to get your hands dirty with data, tools, and code — this is your shot.

👉 Apply now and let's set something on fire.