Head of Commerce and Growth at Evike.com in Alhambra, CA

The Opportunity

We are seeking a commercially minded, hands-on leader to own profitable revenue growth across our e-commerce, retail, B2B/wholesale, and marketplace businesses. This leader will connect strategy with execution, strengthen existing teams, and build a disciplined, data-driven growth engine. The mandate is to improve performance now while preparing the business for its next stage of scale.

What You Will Own

• Commercial strategy & P&L: Set a clear, prioritized growth plan across channels; own revenue, contribution profitability, forecasting, and performance reviews.
• E-commerce performance: Improve conversion, merchandising, product discovery, average order value, retention, and the digital customer journey in partnership with technology and operations.
• Marketing effectiveness: Direct channel investment and customer acquisition strategy; connect brand, lifecycle, content, and campaigns to measurable commercial outcomes.
• B2B and marketplaces: Build sales leadership, account discipline, pipeline management, and profitable growth in wholesale and third-party marketplaces, including Amazon.
• Retail and omnichannel: Establish store-level accountability and improve the relationship between stores, online sales, customer experience, and inventory availability.
• Leadership and execution: Coach functional managers, clarify decision rights, set measurable goals, and lead a weekly operating cadence that translates insights into action.

What Success Looks Like

• A credible 90-day diagnosis and action plan, with clear owners, quick wins, and a focused commercial scorecard.
• Improving sales trends, conversion, customer economics, and channel contribution margin without relying on blanket discounting.
• A stronger leadership bench and repeatable operating rhythm across e-commerce, marketing, wholesale, marketplaces, and retail.
• A practical multi-year growth roadmap with investment priorities, milestones, and measurable returns.

Who We Are Looking For

• Proven senior commercial leadership in omnichannel retail, e-commerce, specialty retail, or consumer products; experience in a mid-sized, scaling business is especially valuable.
• Track record of reversing underperformance and delivering profitable growth across more than one revenue channel.
• Strong command of e-commerce metrics, merchandising, pricing, customer acquisition, retention, and unit economics.
• Able to lead through existing managers while staying close enough to the business to solve real execution problems.
• Analytical, decisive, resourceful, and comfortable balancing growth, margin, inventory, and operating constraints.
• Clear communicator who can build accountability and work effectively across marketing, sales, retail, finance, technology, and operations.

Role Profile

Reports to: Executive Leadership | Scope: E-commerce, Marketing, B2B/Wholesale, Marketplaces, Retail

This is a hands-on business leadership role, not a marketing-only position or a purely strategic advisory role. The successful candidate will be capable of growing into broader commercial executive responsibility as the company scales.