Social Media Content Creator (Contract) at Duolingo in Pittsburgh, PA

Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!

At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun. Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world. Read our blog to learn more.

About the role

We are seeking a creative Social Media Content Manager to create video content for Duolingo’s social media presence on YouTube Shorts, TikTok, and Instagram Reels. As a core member of our growing marketing team, you are someone who lives on the For You Page and loves creating content that engages, entertains, and inspires.

The ideal candidate is highly creative and self-motivated, has excellent communication skills, and collaborates well with others.

🧠 You will...

• Create entertaining, iconic content for Duolingo’s social media that people want to share
• Work on crafting fun, educational content that helps further our mission of developing the best education in the world and making it accessible 
• Conceptualize, script, produce, and shoot short-form video content for our social channels, primarily TikTok, Instagram Reels, and YouTube
• Work on large-scale content campaigns ranging from content with creators, to scripted content with our animated characters 
• Work cross-functionally to help promote different product features, launches and initiatives like podcasts, course updates, and HR initiatives
• Evolve our short-form video strategy with an eye towards quantitative analysis: run lots of content experiments and iterate on the ones that work.

✅ You have...

• 2-3 years social media experience at major brand or organization
• A strong eye for craft and a high creative bar, you know what makes content great not just good, from concept to execution.
• Strong production experience
  • You can take a concept from an idea through storyboarding to execution 
  • You’re intimately familiar with in-app creator tools across social platforms and know your way around  editing software like Adobe suite. 
• Deep in the weeds of data. You eat numbers for breakfast lunch and dinner, looking to beat whatever last metric you set.
• In-tune with social trends, even before they hit; ability to respond ASAP to trends/memes to capitalize on those opportunities
• Solid interpersonal skills and passion for engaging with our social media communities

 ⭐️ Exceptional candidates...

• Are proficient in multiple languages
• Can dance in a mascot suit 

Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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