North America Marketing Lead at Domaine in Canada, CA

Domaine is the world's largest independent Shopify design and development partner. We are a team of commerce experts dedicated to creating, building, and growing ambitious and beloved brands. As pioneers and not just participants in our industry, we are inspired to write, break, and re-write the rules for a new generation of commerce.

We’re looking for an experienced, multi-faceted marketer who blends great taste with being fiercely results-driven. This highly collaborative role is at the intersection of partner marketing, integrated digital campaigns, regional marketing coordination, and lead generation for the North American sales team at Domaine.

The person we’re looking for should be ready for a fast-paced working environment. We value both creative ideas and output - the followthrough. As an agency, creativity and craft are in our DNA - and this role, as well as each job at Domaine, values deeply both the quality and volume of what we’re actually shipping into the wild.

The NA Marketing Lead will work closely with strategic partners including Shopify, Klaviyo, Yotpo, and others to support co-marketing initiatives, events, campaigns, and brand visibility opportunities. Expect constant collaboration with internal stakeholders at Domaine to support pipeline growth and regional business goals.

This role sits parallel to our EMEA Marketing Lead and will play a key role in supporting Domaine’s broader global marketing initiatives while owning coordination and execution across North America.

Taste has never been more important in the age of AI. And we’re looking for a marketer who can use their taste alongside emerging technologies and AI-native ways of working; someone who actively experiments with modern AI tooling, understands how AI is changing marketing operations and creative workflows, and can help introduce new ideas, tools, and efficiencies across the organization. We want to learn from this next hire - how can we adopt better AI usage as a team?

What You’ll Do

Regional Marketing Coordination

• Drive North America marketing initiatives across campaigns, partnerships, events, and brand efforts
• Support regional marketing planning, campaign calendars, and quarterly priorities
• Collaborate with internal stakeholders to align marketing initiatives with company growth goals
• Identify opportunities to improve marketing workflows, campaign execution, and team collaboration through AI-enabled tools and processes

Partner Marketing & Strategic Relationships

• Build and manage co-marketing relationships with partners including Shopify, Klaviyo, and other technologies & platforms
• Support collaborative campaigns spanning events, content, webinars, paid media, and thought leadership
• Identify opportunities to increase Domaine’s visibility within the commerce ecosystem
• Stay informed on emerging AI and ecommerce trends shaping the partner and commerce landscape

Events & Campaign Oversight

• Oversee and collaborate on North American marketing activations including partner events, roundtables, webinars, and regional campaigns
• Work closely with the Events Marketing Manager and broader marketing team to support campaign execution and event promotion
• Explore ways AI tools can enhance campaign planning, content creation, audience targeting, reporting, and event marketing operations

Lead Generation

• Support annual lead generation and pipeline goals for North America in collaboration with Sales and Marketing teams
• Collaborate with internal stakeholders to support regional marketing reporting and campaign planning
• Leverage AI-assisted tools and insights to improve campaign efficiency, reporting, personalization, and marketing performance

What We’re Looking For

• 4–6+ years of experience in B2B marketing, partner marketing, or field marketing
• Experience working within the Shopify, ecommerce, SaaS, or agency ecosystem preferred
• Strong relationship-building and communication skills
• Experience coordinating cross-functional marketing initiatives from planning through execution
• Strong organizational and project management capabilities
• Understanding of lead generation, campaign performance, and marketing KPIs
• Comfortable balancing strategic thinking with hands-on coordination and execution
• Demonstrated interest in AI tooling and emerging marketing technologies
• Familiarity with AI-powered marketing, productivity, research, creative, or workflow tools (ChatGPT, Claude, Notion AI, etc.)
• Excitement to help evolve how marketing teams use AI to operate more efficiently and creatively

Nice to Have

• Existing relationships within the Shopify or commerce partner ecosystem
• Experience supporting co-marketing campaigns with technology partners
• Experience working on events, webinars, or integrated marketing campaigns
• Familiarity with ecommerce, CRM, lifecycle marketing, or digital experience projects
• Experience implementing or experimenting with AI-driven marketing workflows, automation, or content operations
• POV on how AI will shape ecommerce, digital experiences, and modern marketing organizations

PERKS & BENEFITS

• Competitive Healthcare with Dental & Vision
• Retirement savings plan with employer matching
• Competitive PTO policy with paid time off at end of year
• Flexible working schedule
• Remote-first culture
• Home office stipend
• Apple gear
• Continued education and personal development opportunities

We are an Equal Opportunity employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.