Buyer, Platforms & Commerce at Dentsu in Toronto, Ontario, Canada

Buyer, Platforms & Commerce
Location: Toronto - 1 University
Job Description:
Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization,creationand analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively tooptimizingdaily media channel performance and maximizing visibility in eCommerce platforms.
Dentsu is looking for a Platforms, Commerce, Buyer who has a desire to learn multiple digital media disciplines.This person will be managing a blend of Search Engine Marketing and Paid Social Media programs for top tier clients in Canada. The Platforms, Commerce, Buyer will support the team in all aspects of operation, including ensuring the timely delivery of all client requirements, analyzing campaign performance, and performing optimizations, helping to create and deliver campaign performance reports, and providing regular input of ideas for best practices and process improvement. This opportunity requires someone with dedication, curiosity, motivation, and the desire to learn from the best inmarket!
Responsibilities:
Execute Search campaign strategies, analyze campaignsperformanceand perform optimizations
Make credible strategic recommendations that drive clients’ businessobjectives, andidentifyand resolve problems in a client-centric environment
Provide accountability for pacing and managing account budgets
Providing regular input of ideas for best practices and adoption of new features or processes
Helping to create and deliver campaign overview reports ina timelyfashion
Proactively find new ways to build the client’s business and grow the account •Master andmaintainknowledge of client’s business, competition, and latest industry news and trends
Continually learn and enhance skills related to performance media methodologies and platforms
Assistthe team in strategy development of campaigns
Proactively find new ways to build the client’s business and grow the account
Continually learn and enhance skills related to performance media methodologies and platforms
Qualifications:
Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
A minimum of 2 years of media planning and/or buying experience focused on digital channels – Search, Social,Displayand Programmatic.
Knowledge and hands-on experience with media planning and buying tools
Strong to advanced level MS Office skills: Excel, Outlook, PowerPoint, etc.
Must be able to work with cross functional teams and multiple stakeholders.
Aptitude for prioritymanagementwhere it concerns managing multiple deliverables/work streams.
Ability to organize ideas and present back information logically and sequentially.
Understanding of how Paid Search / SEM interacts with Display Media, Paid Social, and other traffic types
Google Analytics and AdWords, Bing Ads Certifications and understanding of Display, Mobile, Video and Shopping advertising is beneficial
Additional information
Vacancy: Is this posting for the purposes of filling an existing vacancy [Y/N]
The salary range for this position is $50k-57k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.
AI Disclosure: [dentsu] utilizes artificial intelligence tools as part of its recruitment process, as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools.
We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process.
Location:
Toronto - 1 University
Brand:
Dentsu Media
Time Type:
Full time
Contract Type:
Permanent