Sales Representative Merchandiser at Cordialsa USA in Fort Myers, FL

SALES REPRESENTATIVE MERCHANDISER (SRM)

Department: Sales
Location: Fort Myers FL
Job Type: Full-time 

Position Summary

The Sales Representative Merchandiser (SRM) is responsible for driving sales growth and ensuring effective in-store execution across assigned retail accounts. This role combines sales, merchandising, and customer relationship management to optimize product availability, visibility, and overall performance.

The SRM partners with store personnel to identify opportunities, place orders, execute promotional initiatives, and maintain high merchandising standards in alignment with company guidelines.

 

Key Responsibilities

• Manage assigned territory and execute daily store visits according to established routes and schedules
• Drive sales by identifying opportunities, recommending orders, and supporting promotional programs
• Build and maintain strong relationships with store managers and key decision-makers
• Ensure product availability through effective shelf stocking, backroom management, and inventory rotation
• Execute merchandising standards, including planograms, secondary displays, and point-of-sale (POS) materials
• Monitor and ensure pricing accuracy, promotional execution, and overall in-store conditions
• Track and report out-of-stock items, returns, and other inventory-related issues
• Maintain accurate and timely records of store visits, activities, and performance using company systems
• Identify new business opportunities within the assigned territory and support customer onboarding when applicable
• Ensure compliance with company policies, procedures, and safety standards

 

Qualifications

• High School Diploma or GED required; college degree preferred
• Minimum of 2 years of experience in sales, merchandising, or retail (CPG preferred)
• Experience in direct store delivery environments is a plus
• Bilingual English/Spanish preferred

 

Key Competencies

• Strong communication and relationship-building skills
• Ability to work independently and manage time effectively
• High attention to detail and organizational skills
• Problem-solving mindset with a proactive approach
• Adaptability in a fast-paced, field-based environment

 

Additional Requirements

• Valid driver’s license, reliable vehicle, and proof of insurance
• Ability to travel daily within assigned territory
• Ability to lift up to 25 lbs regularly (occasionally up to 50 lbs)
• Must be authorized to work in the United States

 

Benefits

• 401(k) with company match
• Medical, dental, and vision insurance
• Life insurance
• Paid time off
• Referral program

 

Schedule

Monday to Friday

8:00 a.m. – 5:00 p.m.