Marketing Operations Manager (Hybrid - Toronto) at ClearGov · Toronto

About ClearGov

Our mission is to create easy-to-use software to help local governments plan, budget and report better. ClearGov is a rapidly growing SaaS company that offers a complete planning, budgeting and financial reporting suite that enables local governments to plan, build, and present their financials more efficiently and effectively. We’re a mission-driven company that envisions a world where modern software enables every local government to best serve and improve its community.

Our software is utilized nationwide by more than 1,700 towns, cities, school districts, and other local agencies who are part of the ClearGov community, and we’re adding more every day. We’ve been named to the “GovTech 100” for eight years running. ClearGov also earned a place on the Inc. 5000 list of America’s Fastest Growing Companies for five consecutive years: 2021, 2022, 2023, 2024, and 2025.

The ClearGov team is a talented group of folks who are passionate about our mission and committed to building a positive, productive company culture. We believe in a work-hard/play-hard environment, and every day, we strive to get better at our work, all while being considerate, trustworthy, and transparent in everything we do.

Core Values

• Be Clear: We strive to be open in all that we do because we believe that transparency is the foundation upon which all meaningful relationships are built.
• Be Trustworthy: We always act with integrity and keep our word because we believe that honest people are authentic, consistent, and dependable and that those traits form the cornerstone for success and well-being.
• Be Considerate: We are mindful about the impact that our comments and actions will have on others because we want to build a compassionate, inclusive environment that nurtures all individuals and communities.
• Be Positive: We believe that the first step in getting something done is believing that it can be done because we know that positive energy brings enthusiasm, excitement, and empowerment to the team.
• Be Better: We constantly ask ourselves, "How can we do this better?" because we know that our families, colleagues, investors, and customers depend on the results we deliver every day.
• Be Fierce: We seek to have bold conversations that interrogate reality and provoke learning to help us tackle our toughest challenges and enrich relationships.
• Be Fun: We value the lighter side of life because we believe that balance, laughter, and enjoying every moment fuel the soul.
   

About the Opportunity

We’re looking for a proven Marketing Operations Manager with a zeal to win, a kind heart, an unwavering team spirit, a positive attitude and a great sense of humor to join our marketing team.

As a Marketing Operations Manager at ClearGov, you will be responsible for managing the marketing operations including the systems, processes and workflows supporting marketing demand generation. Working closely with the industry leaders, designers, developers, and program managers this role will implement all programmatic and operational initiatives.

This is a key role on ClearGov’s commercial operations team, one we consider critical for our future success.

Key Responsibilities:

• Responsible for managing the Marketo integration with Salesforce CRM and the integration of additional platforms into the marketing automation software as needed
• Understand and evaluate campaign metrics and distribute campaign performance to the marketing team
• Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously
• Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
• Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
• Support essential marketing operations initiatives in Marketo and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
• Serve as the operational business partner to the CMO and marketing leadership

Critical Skills/Experience:

• 3-5 years of marketing operations leadership experience 
• Excellent attention to detail
• Strong working knowledge of Salesforce.com and Marketo
• Experience building campaign tools
• Knowledge of database management concepts and best practices
• Working knowledge of Starbridge a plus
• Must have superior communication skills, both written and verbal
• Must be highly organized and self-motivated with a sense of urgency
• A roll-up-your-sleeves, get stuff done approach to the day-to-day
• Strong independent project management skills
• Capable of handling multiple tasks with competing priorities under minimal supervision
• Able to think critically and exercise independent judgment and discretion
• A commitment to helping build a positive company culture

 The Ideal ClearGov Candidate:

• Self-motivated, self-starter with a zeal to win 
• Great communicator; strong oral and written skills 
• Ability to think creatively and innovatively 
• Hands-on problem solver who enjoys cracking difficult nuts 
• Quick study – able to pick up and apply new concepts in a hurry 
• Track record of achievement 
• Enjoys working on and helping to build outstanding teams 
• Demonstrates an entrepreneurial spirit and gets stuff done 
• A sense of humor and don’t take themselves too seriously 

Why Join Us:

• Flexible, hybrid work
• Chance to make a meaningful impact on government and school district transparency and accountability
• Opportunity to work in a fast-paced, fun, and collaborative environment
• Competitive salary and benefits package (see below)
• Professional growth opportunities

Compensation:

• In the spirit of transparency, we are excited to share the base salary for this position is $130,000 - $145,000 CAD and exclusive of fringe benefits or potential bonuses. If you are hired at ClearGov, your final base salary compensation will be determined by factors such as skills, interview performance, education and/or experience. In addition to those factors, we believe in the importance of pay equity and consider internal equity of our current team members as a part of any final offer. Please keep in mind that the range mentioned above is the full base salary for the role. Hiring beyond the base range would not be typical in order to allow for future & continued salary growth. We also offer a generous compensation and benefits package (more information on benefits listed below).

Benefits:

• Competitive Salary
• Quality Medical, Dental, and Vision Insurance Plans 
• Life Insurance 
• RRSP Plan
• Personal Time Off Policy
• Company-Paid Holidays Observed
• Annual Holiday “Dimming of the Lights” (aka: reduced work hours)
• Parental Leave
• Employee Referral Bonus

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