Product Marketing Manager (CLEAR1 - B2B) at CLEAR in New York, NY

Have you ever had that green-light feeling? When you hit every green light and the day just feels like magic. CLEAR's mission is to create frictionless experiences where every day has that feeling. With more than 30+ million passionate members and hundreds of partners around the world, CLEAR’s identity platform is transforming the way people live, work, and travel. Whether it’s at the airport, stadium, or right on your phone, CLEAR connects you to the things that make you, you - unlocking easier, more secure, and more seamless experiences - making them all feel like magic.

The CLEAR1 Product Marketing Manager will help scale and amplify the story of CLEAR1, our B2B identity platform. You will translate positioning and strategy into high-impact go-to-market execution, ensuring our product narrative is clear, differentiated, and consistently represented across every marketing and sales touchpoint.

---

What you'll do:

• Partner closely with the Senior Product Marketing Manager to operationalize positioning, messaging, and go-to-market strategies across marketing and sales channels
• Translate product value propositions into compelling, audience-specific content including blog posts, one-pagers, landing pages, email campaigns, and sales enablement materials
• Ensure consistent and accurate application of CLEAR1 messaging across campaigns, collateral, digital channels, and partner communications
• Collaborate cross-functionally with Product, Sales, Demand Generation, and Partner Marketing to support launches and drive awareness, engagement, and adoption
• Gather feedback from Sales and customer-facing teams to refine messaging and optimize content based on real-world insights
• Monitor performance and utilization of marketing materials to identify what resonates with prospects and customers, and iterate accordingly

 

How you'll measure success:

• Increased adoption and utilization of CLEAR1 marketing and sales enablement materials
• Performance of product marketing content across campaigns (e.g., engagement, conversion, influenced pipeline)
• Successful execution of product launches and go-to-market initiatives
• Clear, consistent product positioning reflected across marketing and sales channels

 

What you're great at:

• 3+ years of experience in B2B SaaS marketing, including 2+ years in Product Marketing or related B2B marketing roles; experience in healthcare or other regulated industries preferred
• Strong writing and storytelling skills with the ability to translate technical or abstract concepts into clear, compelling narratives
• Experience supporting go-to-market initiatives in partnership with Product, Sales, and Marketing teams
• Ability to produce high-quality content at pace while maintaining brand consistency and strategic alignment
• Strong time management and prioritization skills, balancing speed with thoughtful execution
• Collaborative mindset with the ability to work effectively across cross-functional teams
• Bonus: Experience marketing to enterprise or security leaders (e.g., CISOs, CIOs) or within identity, cybersecurity, or highly regulated industries (i.e., healthcare)

 

How You'll be Rewarded:

At CLEAR, we help YOU move forward - because when you’re at your best, we’re at our best. You’ll work with talented team members motivated by our mission of making experiences safer and easier. Our offices are bright and energetic with an open concept and plenty of conference rooms and casual co-working spaces. We also offer catered lunches every day and have fully stocked kitchens. Outside of the office, we invest in your well-being and learning & development with stipends and reimbursement programs. 

We offer holistic total rewards, including comprehensive healthcare plans, family-building benefits (fertility and adoption/surrogacy support), flexible time off, annual wellness stipend, free OneMedical memberships for you and your dependents, a CLEAR Plus membership, and a 401(k) retirement plan with employer match. The base salary range for this role is $110,000-140,000, depending on levels of skills and experience.

The base salary range represents the low and high end of CLEAR’s salary range for this position. Salaries will vary depending on various factors which include, but are not limited to location, education, skills, experience and performance. The range listed is just one component of CLEAR’s total compensation package for employees and other rewards may include annual bonuses, commission, Restricted Stock Units

CLEAR provides reasonable accommodation to qualified individuals with disabilities or protected needs. Please let us know if you require a reasonable accommodation to apply for a job or perform your job. Examples of reasonable accommodation include, but are not limited to, time off, extra breaks, making a change to the application process or work procedures, policy exceptions, providing documents in an alternative format, live captioning or using a sign language interpreter, or using specialized equipment.

We are committed to a transparent and secure hiring process. All communications related to this role will come directly from a CLEAR employee through valid CLEAR channels (e.g., a valid @clearme.com email address or verified CLEAR LinkedIn profile). We encourage candidates to remain alert to job scams and to report any suspicious activity.

#LI-Onsite