Associate Manager (18 Month Contract) at Canadiantireco… · Oakville

Associate Manager (18 Month Contract) Location: Oakville, ON In this role, you’ll help fuel the growth of Triangle Rewards across CTC by leading creative, high‑impact registration campaigns that make it easy—and exciting—for customers to join. You’ll own incentive‑driven, always‑on, and seasonal initiatives from strategy through execution, bringing a growth mindset to everything you do. You’ll collaborate closely with banner teams, frontline partners, and cross‑functional groups including Marketing, Digital, Analytics, Legal, and Compliance to drive measurable results—while always putting the customer first and ensuring compliant, seamless experiences across all touchpoints. If you thrive in fast‑paced, highly collaborative roles and love turning strategy into action, this could be a great fit for you! Registration Strategy & Campaign Planning: Develop and execute registration growth strategies aligned to enterprise and banner priorities Build campaign roadmaps that balance always‑on acquisition, automation, and seasonal lighthouse moments (e.g., Back to School, holidays) Identify opportunities to improve registration conversion through incentives, channel mix, and messaging Campaign Execution & Optimization: Lead end‑to‑end execution of registration campaigns, including quarterly blitzes and ad‑hoc initiatives Own always‑on programs such as registration recovery triggers and ongoing acquisition placements Optimize campaign performance through ongoing testing, learning, and refinement Banner & Frontline Collaboration: Partner with banner marketing teams to develop and execute registration campaigns tailored to each banner Work closely with frontline teams to support and reinforce registration campaigns in‑store Create and manage frontline incentive campaigns that drive excitement, engagement, and incremental registrations Automation & Efficiency: Increase efficiency and scalability of campaigns through automation and trigger‑based journeys Support development of standardized, repeatable campaign frameworks to improve speed to market Performance Measurement & Reporting: Track and analyze registration performance, conversion, and funnel KPIs Use insights to inform campaign optimization and future strategy Prepare clear summaries and updates for leadership and stakeholders Governance & Collaboration: Ensure all customer‑facing campaigns meet privacy, legal, and compliance requirements Collaborate effectively with Marketing, Digital, Analytics, Technology, Legal, and Retail teams Qualifications: 4–6+ years of experience in marketing, growth, digital acquisition, or loyalty programs Experience executing incentive‑based, data‑driven campaigns with measurable outcomes Strong stakeholder management and cross‑functional collaboration skills Ability to manage multiple initiatives in a fast‑paced, matrixed environment Preferred: Experience in retail, loyalty, or financial services environments Familiarity with registration, onboarding, or funnel optimization strategies Experience working with frontline or in‑store execution models #LI-CD1 We’re always looking for great talent! In addition to competitive pay, we offer: Career growth opportunities and product discounts Our typical hiring range is between $27.00 per hour and $45.00 per hour. Salary decisions are also dependent on other factors such as your experience, job-related knowledge, skills and competencies, market location, industry benchmarks, internal equity and other role-specific requirements. We're committed to attracting top talent.  For critical roles, the compensation offering will be reviewed to ensure alignment with market rate and conditions and the unique value you bring This posting represents an existing vacancy within our organization. We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters. About Us Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here. Our Commitment to Diversity, Inclusion and Belonging We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better. Accommodations We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs. Additional Locations: Toronto, ON