Consultant, Digital Merchandising –… at Canadian Tire… · Calgary

What you’ll do:  

The Consultant, Digital Merchandising – Strategic Initiatives is an integral role in delivering Sport Chek and Mark’s digital merchandising strategic initiatives across their eCommerce platforms. This role focuses on enabling enterprise, omni‑channel, and cross‑banner initiatives by delivering scalable, customer‑centric, and conversion‑focused digital experiences that support long‑term business goals.

Working closely with Digital Merchandising Operations, General Merchandising, Marketing, UX, Brand, Analytics, Technology, and Retail Media teams, the Consultant ensures that strategic initiatives, governance frameworks, and foundational digital capabilities are executed consistently and effectively across banners. This role plays a critical part in translating complex business priorities into clear digital merchandising execution while improving ways of working, reducing risk, and increasing organizational efficiency.

The Digital Merchandising team is responsible for driving both eCommerce and brick‑and‑mortar performance by partnering across the organization to deliver a strong digital strategy that prioritizes the customer and drives measurable results for the business:

• Own the digital merchandising execution and enablement for strategic, enterprise, and omni‑channel initiatives across Sport Chek and Mark’s
• Partner with Merchandising, Marketing, UX, Brand, Analytics, Technology, and Retail Media teams to plan and execute onsite support for major initiatives, pilots, and business priorities
• Translate complex business, operational, or technical requirements into clear, customer‑friendly digital merchandising experiences
• Define, document, and support digital merchandising frameworks, governance, RACIs, and best practices to improve consistency and reduce execution risk
• Act as a central point of coordination across multiple teams, ensuring timelines, dependencies, and deliverables are aligned and progressing
• Use performance data, customer insights, and qualitative feedback to assess initiative success and identify opportunities to optimize or scale across banners
• Provide subject‑matter expertise and consultation to stakeholders on digital merchandising strategy, execution standards, and customer experience best practices
• Identify gaps, inefficiencies, or risks in current processes and proactively recommend improvements to ways of working
• Support change management by helping teams adopt new tools, processes, or strategies tied to strategic initiatives
• Contribute to the definition and execution of digital strategy for major omni‑channel moments, enterprise programs, and long‑term initiatives 

What you bring: 

• Minimum 2–3 years of experience in eCommerce, digital merchandising, web retail, marketing, content management, communications, or a related field
• Background in retail, merchandising, or product‑related environments is considered an asset
• Post‑secondary diploma or degree in Marketing, Communications, Business, IT, or a related field
• Basic understanding of HTML and web technologies is an asset
• Experience using analytics tools such as Google Analytics, Adobe Analytics, Looker, or similar platforms
• Strong proficiency with the Microsoft suite, particularly Excel, to support analysis, tracking, and reporting
• Demonstrated problem‑solving skills, with the ability to navigate digital tools, systems, and processes
• Highly organized, detail‑oriented, and comfortable managing multiple tasks in a fast‑paced environment
• A collaborative mindset with strong communication skills and a willingness to learn from cross‑functional partners
• An entrepreneurial, proactive attitude with a track record of taking initiative and delivering results

#LI-MM3

This posting represents an existing vacancy within our organization.

We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.

About Us

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here.

Our Commitment to Diversity, Inclusion and Belonging 

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.

Accommodations  

We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.