Copy Writer / Content Creator at California… · Sacramento

Company Description

California Surveying & Drafting Supply (CSDS) is a leading solutions provider serving architects, engineers, contractors, land surveyors and GIS professionals throughout California. CSDS integrates a variety of technologies including GPS, laser, optical, scanning, mapping, 3D and large-format printing to enable customers to document, collect, manage and analyze information for increased productivity and profitability. An authorized distribution partner for Trimble, Spectra Precision, FARO, HP, Seiko Teriostarand more, CSDS offers a complete range of products, service, training, rentals and support.

Job Description

Your role as the Copy Writer / Content Creator will be to create unique content to attract clients to engage with our company and our products and services. The ideal candidate will be an experienced writer who enjoys sharing information about a wide range of technology. This means you have the ability to go from one industry to another without losing focus or compromising the quality of your writing.

We want someone who can help us build brand experiences, attract prospective customers and encourage them to purchase as a direct result of the material you have prepared. Since we are also a retail business, we would also like an individual who has previous experience writing retail ad copy.

Qualifications

QUALIFICATIONS:

• Bachelors degree or equivalent in English, Journalism, Marketing or a related field

• 2-4 years prior experience as a copy writer / content creator (and preparing retail advertising copy)

• Excellent oral and written communication skills

• Proficient with Microsoft PowerPoint, Excel and Word

• Possess a passion for technology and cutting edge industry trends

• Ability to turn thoughts and ideas into marketing copy

• Analytical and detail-oriented approach to work

• Excellent time management skills

• Able to handle multiple competing priorities and deadlines

• Ability to work in an open, collaborative environment

• Expertise with Facebook, Twitter and LinkedIn

ADDITIONAL SKILLS (not required but highly desired):

• Hubspot Inbound & Hubspot Certified

• Google Analytics / Adwords Certified

• Experienced Salesforce user

Additional Information

PRIMARY RESPONSIBILITIES:

• Create ad copy and develop content for blogs, customer stories, PowerPoint presentations, press releases, social media and more

• Meet with sales managers, employees and designated customers on a regular basis to develop ideas and gather data for the above items

• Help create targeted email campaigns that drive engagement, leads and revenue

• Assist in building Hubspot campaigns that utilize landing pages and email

• Proofread letters, emails, blogs and other materials written by employees (you will be the “Can you edit this for me” person)