Sales Development Representative (AMS) at Brink’s Inc in Coppell, TX

Summary: Brink's Inc is a leading global provider of cash and valuables management, and they are seeking a highly motivated Sales Development Representative to join their growing sales team. The SDR will be responsible for generating and qualifying leads to ensure that the sales team can close deals more efficiently. Responsibilities: - Identify and research ICP-fit customers (FIs, credit unions, C-stores etc.) through various outbound channels including cold calling, email outreach, social media, and industry databases - Use tools like LinkedIn, Salesforce, ZoomInfo, FedFIS and other prospecting software to find leads and enrich data - Conduct outbound calls and emails to engage with target personas, introduce AMS solutions, and schedule appointments with FI Account Executives - Follow up on inbound leads from marketing campaigns or website inquiries - Qualify leads by identifying the potential for a sales opportunity, based on criteria such as budget, authority, need, and timing (BANT) - Use effective questioning techniques to understand client pain points and match the company’s product offerings to their needs - Schedule meetings between prospects and the Sales Team to discuss how the company’s product or service can meet their needs - Provide necessary information to the Account Executives to ensure smooth transitions for follow-up calls and sales presentations - Maintain accurate records of leads, prospects, and interactions in CRM tools - Track daily, weekly, and monthly outreach activities, meeting goals, and KPIs - Work closely with the sales team to ensure alignment between sales and marketing - Share insights and feedback from prospects with the sales and marketing teams and collaborate to refine strategies and improve messaging Required Qualifications: - 1-2 years of experience in sales, business development, or customer service, preferably in a B2B environment in Fintech - Strong background in B2B sales, lead generation, and CRM management - Strong communication skills, both written and verbal - Ability to build rapport and engage prospects - Familiarity with CRM software (Salesforce, HubSpot, etc.) - Excellent time management and organizational skills - Self-motivated with a drive to achieve goals - Resilience and ability to handle rejection - A proactive and goal-oriented mindset - Strong work ethic and ability to work independently and as part of a team Preferred Qualifications: - Bachelor's degree in Business, Marketing, or a related field is preferred, though equivalent experience is also considered Required Skills: B2B sales, lead generation, CRM management Important Skills: Salesforce Nice-to-Have Skills: resilience, self-motivated