Automotive Sales Consultant at Betten Auto Group in Muskegon, MI

Job Summary:

We are seeking a motivated and customer-focused Automotive Sales Associate to join our sales team. In this role, you will be responsible for assisting customers throughout the car-buying process, from initial inquiry to final purchase. The ideal candidate will have strong communication skills, a passion for cars, and a commitment to delivering an exceptional customer experience.

Key Responsibilities:

• Greet customers and assist them in identifying their automotive needs and preferences
• Present and demonstrate new and pre-owned vehicles to customers
• Guide customers through the sales process, including test drives, vehicle comparisons, and financing options
• Stay up-to-date on product knowledge, including features, specifications, and promotions
• Negotiate pricing and close sales while maintaining dealership profitability and customer satisfaction
• Prepare and process required paperwork for vehicle sales
• Follow up with prospective customers and maintain relationships with existing clients
• Achieve individual sales targets and contribute to team goals
• Collaborate with other departments (finance, service, etc.) to ensure a smooth customer experience
• Maintain the appearance of the sales floor and lot

Qualifications:

• High school diploma or equivalent (required); associate’s or bachelor’s degree (preferred)
• Previous automotive sales or customer service experience (preferred but not required)
• Valid driver’s license and clean driving record
• Excellent interpersonal and communication skills
• Strong negotiation and closing abilities
• Self-motivated with a positive attitude and a strong work ethic
• Ability to work in a fast-paced environment and handle multiple tasks
• Basic computer and CRM software proficiency

Working Conditions:

• Must be available to work evenings, weekends, and holidays as needed
• May be required to work outdoors in varying weather conditions
• Standing and walking for extended periods

Compensation & Benefits:

• Performance bonuses and incentives
• Health, dental, and vision insurance
• Paid time off and holidays
• Employee discounts
• Ongoing training and career advancement opportunities