Strategic Operations Lead at Asana in San Francisco, CA

The Customer Support team helps customers find clarity in their work and get results with Asana. We are Asana experts and productivity savants who are passionate about investing in our customers’ success. Within the organization, we amplify our customers’ voices in product development, and we encourage that dialogue through our support channels. We measure our success by our customers’ success, and we get there by exemplifying empathy with our customers.

As a Strategic Operations Lead (L5) on the Customer Support team, you are a key contributor to Asana's Services & Support transformation. Reporting to the Strategic Support Operations Manager, you will own the internal Support knowledge base—the core content layer that fuels our AI-powered chatbot, self-service tools, and overall team effectiveness. You will partner cross-functionally with Support, Services, Program Management, and Product teams to translate business changes into clear documentation, while managing projects that advance our strategic operations roadmap in a fast-paced agentic environment.

This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve

• Knowledge Base Administration & Content Authorship
  • Optimize and maintain Asana’s internal Support knowledge base; including structure, templates, tagging, and version control to improve CSAT, time to resolve, and QA scores
  • Author, publish, and revise knowledge content, quick text, and macro copy for internal stakeholders, customer-facing tools, and the Asana Support Chatbot; streamlining commonly repeated processes and improving response quality and consistency across channels
  • Implement AI workflows and automations to decrease time to publish, increase article usability, increase tonal & structural consistency, and maintain content accuracy and relevance over time
  • Partner with Support, Engineering, Product, and Enablement to stay ahead of upcoming changes and ensure documentation is ready before they reach the team
• Program Support & Planning
  • Translate requirements into actionable project plans with clear timelines, owners, and success metrics
  • Coordinate cross-functional workstreams, track milestones, and surface risks to keep programs on track
  • Help socialize program progress through regular reporting against team and department KPIs
  • Support quarterly and annual planning by documenting goals, timelines, and dependencies
• Operational Excellence
  • Document and improve standard operating procedures across case management, escalation protocols, and service delivery
  • Identify workflow friction points and propose solutions using automation, AI tools, and best practices
  • Coordinate across Operations pillars (Tooling/Automations, Knowledge Management, Analytics, WFM) to support smooth program rollouts
• Communications & Change Management
  • Contribute to and execute Asana's change management framework for drafting, socializing, and documenting internal updates.
  • Partner with program managers and Support and Services leadership to communicate changes clearly and drive adoption across both teams
  • Track adoption of new tools and processes post-launch, identifying where additional enablement or follow-up communication is needed
  • Serve as a point of contact across Services and Support to clarify ownership, streamline handoffs, and resolve communication blockers

About you

• Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
• 5+ years of experience in project management, support operations, or business operations within a SaaS environment.
• Hands-on experience managing knowledge base platforms (such as Confluence, Salesforce Knowledge, Slab, or Glean) and familiarity with content architecture.
• Operationally minded systems thinker comfortable with bringing structure to fast-paced, ambiguous environments.
• Proven capability in executing change management frameworks and drafting clear internal communications.
• Comfort working with data dashboards, identifying operational trends, and communicating complex insights clearly across cross-functional teams.
• Strong ownership mentality with experience using collaborative work management tools like Asana.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $XX -$XX. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

• Mental health, wellness & fitness benefits
• Career coaching & support
• Inclusive family building benefits
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

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About us

Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.

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