Talent Manager - AU at Amplify in Sydney, New South Wales, AU

About Amplify

Amplify is a global digital entertainment, talent management, and creator agency operating at the dynamic intersection of talent, content, and culture. Founded and headquartered in Australia and now spanning the Asia Pacific, United States, and beyond, we sit at the heart of creator culture as we set out to redefine entertainment for the modern world. We collaborate with the world’s biggest brands and top digital talent to craft original campaigns, live events, and high-impact digital experiences that truly connect with audiences everywhere.

At our core, we give brands the ultimate advantage on social feeds by doing something simple yet transformative: we help them create like a creator. Our specialty is helping brands work with creators—whether through creator-led campaigns, always-on content, social commerce, digital production, or paid media. We’ve brought together the best creator-first thinkers, digital-native creatives, and social producers to shift the tone from bland brand-speak to pure, platform-native authenticity, combining sharp global perspective with a down-to-earth, genuine spirit. Because we think like creators, we are creators, ensuring we stay endlessly curious, act boldly, and move at the speed of culture. Welcome to your creator era. Welcome to Amplify.

The Role: As a Talent Manager at Amplify, you are at the heart of our vibrant creator ecosystem! You'll serve as the vital link connecting our roster of top-tier talent with exciting, high-impact commercial opportunities. Based in the Talent Australia department, you will work hand-in-hand with creators and brand partners to supercharge long-term growth and spark unforgettable partnerships. From driving end-to-end talent development to upholding our agency’s standard for creative excellence, you will play an active, indispensable role in bringing big visions to life. If you bring a blend of strategic vision, commercial savvy, relationship-building passion, and sharp organisational skills, this is your place to thrive!

Key Responsibilities

• Manage, nurture, and serve as the main point of contact for a dedicated roster of premium digital creators and influencers, supporting all aspects of their business development.
• Source, manage, drive, and execute end-to-end deal procurement and commercial negotiations, securing high-impact brand partnerships, sponsorships, and service agreements.
• Proactively generate revenue through off-platform creator opportunities, including live shows, original IP development, and strategic brand extensions.
• Operates within a dedicated pod structure, collaborating closely with Amplify’s production, strategy, and brand partnership teams to build talent-led opportunities and expand the talent business unit.
• Oversee, execute, and delegate client-facing duties and project execution from end-to-end across multiple clients, ensuring high-quality delivery, seamless administration, and strong relationship management.
• Identify, scout, track, and evaluate potential new talent, new clients, and inbound opportunities to grow and expand Amplify’s roster.
• Maintain deep industry knowledge and stay informed on the latest trends across digital media platforms (YouTube, TikTok, Instagram, Twitch) and the broader creator economy.
• Support internal teams and provide assistance to team members across all ongoing department initiatives.

Qualifications and Experience:

• Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
• 2+ years of experience working directly with talent and influencers on various projects.
• Proven relationship-building skills with talent, agencies, and brand partners.
• Experience in deal negotiation, contract management, and business development for digital talent.

Skills:

• Strong oral and written communication skills.
• Excellent organisational and multitasking abilities with attention to detail.
• Knowledge of influencer marketing, talent management, and sponsorships on platforms like TikTok, YouTube, Instagram, and Twitch.
• Familiarity with social media trends and digital marketing best practices.
• Ability to manage multiple client projects from sourcing to execution.
• Strong analytical skills to track KPIs and optimize campaigns.
• Capable of working both independently and collaboratively across teams.

Industry Knowledge:

• Familiarity with CRM and project management tools.
• Experience with TikTok’s Creative Center, Ads Manager, and content creation tools is a plus.
• Deep understanding of TikTok, Instagram, and YouTube, native formats, and platform best practice
• Strong grasp of the creator economy, trending content styles, and what drives engagement

Life at Amplify

We move fast, back big ideas, and hold ourselves to high standards, all while keeping things down-to-earth, kind, and genuinely collaborative. Amplify is an energetic home for curious minds and bold thinkers who want true ownership over their work. We give sharp, ambitious people the freedom, clarity, and backing to craft a standout career and see the direct impact of their work on a global scale.

What You’ll Enjoy

• Big Impact: Work directly with premier creators and iconic global powerhouse brands on campaigns that define modern culture.
• Uncapped Trajectory: Build your career with total ownership, backed by clear, structured progression pathways to help you grow rapidly.
• Flexible Rhythm: Strike the right balance with a hybrid model, including one day a week to work from home.
• Time to Celebrate: Take a fully paid day off on your birthday to reset and celebrate you.
• Family Backing: Access up to 12 weeks of Paid Parental Leave to support you and your growing family.
• Holistic Support: Prioritise your well-being with dedicated, confidential EAP services designed to keep you feeling supported inside and outside of work.
• Social & Connection: We celebrate everyone’s contributions and reward the team with regular events, lunches, and overseas company offsites to keep us connected.