Advance Auto Parts→
Marketing Analyst at Advance Auto Parts in Raleigh, NC
Entry LevelHybridFull-timeRaleigh, NC
Job Description
Marketing Analyst
Location: Raleigh, NC
Job Description
Workday Job Profile: Marketing Analyst
Business/Posting Title: Marketing Analyst
Grade: 8
Job Summary:
The Marketing Analyst is responsible for supporting the development of marketing activities for our business solutions: MotoLogic, MotoVisuals, AutoWeb, and CTI. The Marketing Analyst will lead development of customer-facing assets and communication of relevant marketing materials in support of these products. This team member will support the coordination of the PRO email channel inclusive of seasonal campaign planning and content creation related to business solutions and will partner with the Digital Marketing Manager to support social media content for PRO pages. This position will also help support the Marketing Specialist in managing customer support inquiries for the PRO loyalty platform. This position will partner closely with managing business partners of PRO Solutions and TechNet, creative, project management, and sales teams.
What will you do?
Work cross-functionally with solutions partners to define key goals to drive marketing strategies
Develop and manage omni-channel campaigns for Business Solutions
Create and manage marketing assets for Business Solutions
Manage the email and social content calendar for PRO Marketing
Work closely with channel managers to support the coordination of promotional messaging on our communication platforms including email, social media, and digital ads.
Coordinate PRO channel planning across teams – TechNet, PRO, and Product Marketing
Support Digital Marketing Manager with content creation for PRO social media channels
Assist Marketing Specialist in handling customer support inquiries for PRO loyalty platform
Location & Work Availability:
This position is Hybrid (4 days in office, 1 day remote), based at our corporate headquarters in Raleigh, North Carolina.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Demonstrated experience in establishing and maintaining effective customer (internal and external) and partner/vendor relationships.
Creative problem solving and solution delivery skills
Strong written and verbal communication skills
Strong interpersonal and networking skills
Ability to influence others without direct authority
Team oriented and able to work cross-functionally
Experience with Salesforce a plus
Experience with Salesforce Marketing Cloud a plus
Ability to work effectively and collaboratively to support the needs of a team.
Ability to manage multiple projects, tasks, and handle tight deadlines
Ability to prioritize competing or conflicting agendas
Automotive sales or service experience a plus
Certifications, Experience, and Education:
4-year Bachelor’s Degree or 3+ years equivalent marketing experience
Past experience in B2B Marketing, Automotive, or other applicable industries
Benefits Summary:
We believe in supporting our Team Members and those they love through comprehensive health & wellness benefits. Learn more here: https://jobs.advanceautoparts.com/us/en/benefits
Company Overview:
Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installer and do-it-yourself customers. As of January 3, 2026, Advance operated 4,305 stores primarily within the United States, with additional locations in Canada, Puerto Rico and the U.S. Virgin Islands. The Company also served 809 independently owned Carquest branded stores across these locations in addition to Mexico and various Caribbean islands. Additional information about Advance, including employment opportunities, customer services, and online shopping for parts, accessories and other offerings can be found at www.AdvanceAutoParts.com.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age national origin, religion, sexual orientation, gender identity, status as a veteran and basis of disability or any other federal, state, or local protected class.
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