Business Development Manager Scaffolding EAP

Company Description

Doka is a global leader in innovative formwork solutions and services across all areas of construction, and a worldwide supplier of comprehensive scaffolding systems for a broad range of applications. With more than 160 sales and logistics facilities in over 54 countries, Doka provides a high‑performing distribution network that ensures expert advice, customer service and technical support on site, with equipment delivered quickly regardless of project size or complexity. Employing 8,000 people worldwide, Doka is part of the Umdasch Group, a company that has stood for reliability, experience and trustworthiness for more than 150 years and serves as the parent organisation for its directly affiliated divisions, including Doka, umdasch The Store Makers and umdasch Industrial Solutions.

Established to provide a versatile network of products, systems and expertise, Doka Asia Pacific (APAC) supports some of the world’s fastest growing economies. This positions Doka as a strong partner for a wide range of projects, from major infrastructure such as metro systems, bridges and tunnels to cost efficient housing developments. Headquartered in Kuala Lumpur, Malaysia, the Doka APAC Area team serves as the central hub for key functions across the region and acts as a link to our headquarters in Austria.

Doka has strengthened its regional presence through the integration of MFE Formwork Technology, acquired in 2024 and based in Malaysia. MFE is the global market leader in monolithic aluminium formwork systems and is recognised for delivering innovative, high quality products supported by exceptional customer service. Established in 1991, MFE has grown to become the world leader in aluminium formwork systems, offering solutions that complement and enhance Doka’s wider portfolio.

Job Description

As Business Development Manager, Scaffolding Construction – APAC, you will be responsible for defining and driving the Ringlock shoring & scaffolding strategy across several key markets in the region, while identifying and developing new business opportunities. You will support our established sales teams by contributing with your practical and technical expertise in shoring & scaffolding and by actively pursuing selected sales leads. In addition, you will build and maintain a strong regional network and work closely with Doka headquarters, country organisations, and customers to ensure sustainable revenue growth. Clearly defined annual revenue targets will form part of your remuneration package.

Based in Malaysia, this role reports to the Head of Sales and has a functional reporting line to the Director of Business Development Scaffolding in our HQ. We are looking for a proactive, sales-driven individual who thrives in a dynamic environment. If you’re keen to develop your career with a global industry leader, this is a great opportunity for you!

Key Responsibilities

• Refine and implement the Doka EAP shoring and scaffolding construction strategy in close collaboration with Doka Headquarters and local country organisations.

• Lead structured, country-specific benchmarking activities to assess competitive positioning across key markets, including pricing, product specifications, finishing, and overall value proposition.

• Translate insights into clear recommendations to strengthen market positioning and identify growth potential in each of the selected key markets.

• Define revenue targets and strategic objectives in partnership with country management and sales teams.

• Lead quotation processes for large-scale shoring & scaffolding projects and coordinate pre‑qualification documentation to support successful tenders.

• Identify and understand country and project-specific product and service requirements (e.g. approvals, permits, licenses) and support local teams in fulfilling these requirements.

• Develop and maintain a strong pipeline of key shoring & scaffolding projects across the EAP region, covering both established and export markets.

• Actively follow up on and successfully close identified sales leads.

• Participate in customer visits together with local sales teams to support business development activities.

• Build and maintain a robust network of relevant internal and external stakeholders across the region.

• Share best practices with local teams, including shoring & scaffolding solutions, workflows, and contract management approaches.

• Promote internal shoring & scaffolding expertise through one‑to‑one support as well as structured training sessions for sales and engineering teams.

Qualifications

• Proven experience of at least 5 years in shoring & scaffolding operations (contractor side) and/or business development (supplier side) within the APAC region

• Degree or qualification in civil engineering or comparable discipline

• In-depth knowledge of scaffolding systems, including Ringlock, and relevant industry codes

• Established network of potential scaffolding clients and key stakeholders in the APAC region

• Excellent communication skills in English

• Diplomatic and persuasive attitude with strong negotiation skills

• Ability to build trust, rapport, and professional networks

• Strategic thinker with commercial understanding and a track record of achieving business targets

• Willingness to travel extensively across the region

• Strong networking capabilities