Route to Market & Digitalization Manager

Route to Market & Digitalization Manager Location: Business Office - Cairo, Egypt Job Description Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. You fully contribute to the delivery of the route-to-market team's KPIs and annual objectives and drive the national account strategy at a local level in outlets such as cash and carry, multi-site and other selected food service customers. How you will contribute You will: Build, develop and sell specific channel propositions for the existing product range and identify opportunities for future growth. Build focused joint business plans with customers and drive implementation to deliver targets. Support strategy delivery based on market, category, route-to-market and consumer insight. Actively represent the channel with internal stakeholders and collaborate cross functionally. Support channel team with appropriate volume/revenue forecasts in line with Mondelēz International policies and processes. What you will bring A desire to drive your future and accelerate your career and the following experience and knowledge: Strong knowledge of the fast-moving consumer goods or consumer packaged goods industries and the specific channel preferred Experience in account management, customer development and key stakeholder management Knowledge of business insights and customer insights relevant to the market/channel More about this role What you need to know about this position: Lead Route to Market strategy and digital transformation initiatives to improve distribution, execution, and sales productivity. The role focuses on optimizing channel strategy, customer coverage, and salesforce effectiveness while driving digital projects to enable stronger business decisions. What extra ingredients you will bring: Develop and execute Route to Market (RTM) strategy across all channels. Define customer segmentation, coverage plans, and salesforce deployment models. Optimize visit frequency, territory design, and resource allocation. Track and improve key sales KPIs including distribution, productivity, strike rate, and execution compliance. Identify growth opportunities and operational gaps to improve market coverage and sales performance. Lead digital transformation projects including AI image recognition, sales force automation, and execution tracking tools. Build strong data foundations by improving data accuracy, reporting structure, and business visibility. Develop dashboards and insights to support faster and better decision-making. Partner with Sales, Trade Marketing, IT, and external vendors to ensure successful project implementation and adoption. Education / Certifications: Bachelor's degree in business/ marketing or any relevant field. Job specific requirements: Minimum 7 years of experience in Sales, Trade Marketing, Route to Market, Sales Operations. Strong analytical and problem-solving skills. Solid understanding of sales operations, customer segmentation, and distribution models. Experience in managing digital projects and business transformation initiatives. Advanced Excel skills; Power BI or similar dashboard tools preferred. Strong communication, stakeholder management, and project leadership skills. Work schedule: Full-Time No Relocation support available Business Unit Summary Mondelēz International in the Middle East, North Africa and Pakistan serves the Middle East and Africa markets as well as Australia, New Zealand, the UK and Canada. Headquartered in Dubai, UAE, we have more than 2600 employees working across seven plants and six commercial offices; we make, bake, sell and deliver our products to customers. We are market leaders in key snacking categories with iconic global and local brands including Cadbury Dairy Milk chocolate, Milka, Oreo and belVita biscuits, Barni Cakes,Tang powdered beverage, Chiclets and Trident gum and Halls candy. Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. Job Type Regular Sales Operations Sales