Brunswick→
Senior Manager, Market Expansion & Sales Development - NA
ExperiencedOn-siteFull-time
Location
Knoxville, TN
Salary
$103k–$144k/yr
Experience
8+ years
Posted
Today
Job Description
Senior Manager, Market Expansion & Sales Development - NA
Location: Knoxville, TN
Are you ready for what’s next?
Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation.
Location:Remote
Travel Required:50-60%
Direct Reports: N/A
Pay Range:$103,200 to $144,000
Visa Sponsorship:Applicants must be currently authorized to work in the United States. This position is not eligible for employment visa sponsorship now or in the future.
Relocation:No
Innovationis the heart of Brunswick. Seehowyourcontributionswillhelptransform vision into reality:
Position Overview:
As part of the talentedVenture Boat Groupteam,the Senior Manager, Market Expansion & Sales Development for Venture Boat Groupis responsible forexpanding and strengthening the North American dealer network while serving as Regional Sales Manager for the Southeast territory. The role focuses on prospecting, recruiting, and onboarding new dealers; driving regional wholesale and retail performance; supporting Freedom Boat Club sales & relationships; and leading dealer-related components of the Trophy brand re-launch. This position alsoassistsin the strategic development and execution of retail programs in collaboration with internal teams and partners.
At Brunswick, we have passion for our work and a distinct ability to deliver.
Essential Functions:
Dealer Network Development
Prospect, evaluate, and sign new Bayliner, Trophy and Heyday dealers aligned with brand standards, market coverage, and growthobjectiveswithin assigned territory whileassistingother markets asrequired.
Lead dealer onboarding and market entry activities, ensuring operational readiness and brand alignment.
Identifynetwork gaps, white-space opportunities, and dealer optimization actions to support long-term growth.
Regional Sales Management (NC, SC, FL, GA, MS, AL, LA, Southeast TX)
Own wholesale sales performance and territory management for the Southeast region.
Develop and execute regional sales strategies to achieve volume, mix, and profitability targets.
Conduct regular dealer business reviews, providing performance guidance and sales planning support.
Track market trends, competitive activity, and dealer health to proactively manage risk and opportunity.
Freedom Boat Club (FBC) Management
Act assinglepoint of contact for FBC franchise & corporate network relationships within the assigned region.
Coordinate boat placement, fleet planning, and model mix to align with clubutilizationand Bayliner/Trophyobjectives.
Collaborate with Freedom leadership to support growth, retention, and brand representation initiatives.
Attend and support annual FBC Forum
Trophy Brand Re-Launch
Support and execute dealer network and regional sales strategies related to the Trophy brand relaunch.
Assistinidentifying, onboarding, and supporting Trophy-capable dealers in priority markets.
Ensure alignment with go-to-market plans, training activities, retail launch activities, and brand standards at the dealer level.
Retail Program Development & Execution
Assistin the development of retail sales, marketing, and promotional programs to drivedealerretail success.
Support execution of national and regional retail initiatives, including inventory planning, flooringutilization, and promotional compliance.
Partner cross-functionallywith marketing, finance, and operations to enhance retail effectiveness and customer experience.
Assistin the strategic development and execution of regional ‘Growth Plays’ to further engage dealers & customers in the brand and increase sales.
Diversityofthought and experiencesisfundamental whenimaginingthe unimaginable.Certain skillsets/experiencesare necessary;however,others can be developedalong the way.
Required Qualifications:
Bachelor’s degree with 8–10+ years of experience in regional sales leadership, dealer/channel development, or related industries
Proventrack recordbuilding and expanding high-performing dealer networks.
Strong ownership of regional sales performance, with experience driving wholesale/retail growth, forecasting, and business planning
Exceptional relationship management skills with ability to influence dealers, franchise partners, and senior stakeholders
Demonstrated ability to work cross-functionally and support product launches, retail programs, and strategic growth initiatives
The hiring range for this position is $103,200 to $144,000annually. The actual base pay offered will vary based on multiple factors including job-related knowledge/skills, relevant experience, business needs, and geographic location. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.
In addition to base pay, this position is eligible for an annual discretionary bonus. This position is eligible toparticipatein Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), well-being program, product purchase discounts and much more. Details about our benefits can be found here.
Why Brunswick:
Whatever tomorrow brings,we’llbe at the leading edge. Astheclear leader in the marine industry,we’recommitted to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition,we’reproud of being recognized for making a splash withnumerous awards!
AboutBrunswick Boat Group
Brunswick Boat Group is home to a diverse portfolio of iconic marine brands, including Bayliner, Boston Whaler, Crestliner, Harris, Heyday, Lowe, Lund, Navan,Princecraft, Protector, Quicksilver,Rayglass, Sea Ray, Spartan, Thunder Jet, andUttern. Each brand carries a legacy of innovation, craftsmanship, and performance that has shaped the boating industry worldwide.
Across our fiberglass and aluminum manufacturing facilities, our team members are the driving force behind our success. We foster a culture rooted in safety, integrity, continuous improvement, and personal growth. Whetheryou'rebuilding unsinkable legends, pioneering wake sports, or crafting fishing and pontoon boats trusted for generations,you'llbe part of a united team committed to delivering exceptional experiences on the water.
Next is Now!
We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support.
For more information about EEO laws, - click here
Brunswick Corporation participates in E-Verify as part of our commitment to a lawful and transparent hiring process. For additional information click here: https://www.brunswick.com/e-verify.
Brunswick and Workday Privacy Policies
Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: hrsharedservices@brunswick.com or 866-278-6942.
All job offers will come to you via the candidate portal you create when applying through a posted position through https:///www.brunswick.com/careers. If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or HRSharedServices@brunswick.com.
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